The Living Wage is good for business

What are the business benefits of paying the real Living Wage? 

Paying a real Living Wage improves the employer brand, boosts staff productivity and motivation at work.  

We also know paying a real Living Wage helps employers to remain competitive, retain existing staff and attract new staff. Over half of employers said paying a real Living Wage has improved the quality of applications for jobs.

Over a third of employers also reported that the Living Wage helped the organisation secure contracts and funding.

Rosslyn Coffee owners with Living Wage Logo

Paying the Living Wage is good for business. We surveyed our accredited Living Wage Employers and the results were...

Living Wage Employers

94% reported having benefited from their accreditation.

What else did employers say?...

National Express with Living Wage logo

87% say it improved their reputation

Tate and Lyle team with logo

66% say it helped them differentiate from others in their industry

Darcy and Breeze Two Rivers

62% say it improved recruitment of employees into their business

There's a whole suite of business benefits say Living Wage Employers

We surveyed 1532 accredited Living Wage Employers and 94% reported having benefitted from their accreditation, with a vast number of benefits from improved recruitment to reputation. Read our report to get a full picture of the benefits being accredited can have.

Twenty years of the Living Wage: The Employer Experience

Even more reasons to pay a real Living Wage

People want to work for a Living Wage Employer.

93% of University Students want to work for accredited employers.

People want to buy from and support Living Wage Employers.

90% of consumers were more likely to buy a product or service from an employer that paid the real Living Wage.

Investors want to see employers be more socially responsible. 

85% of investors state that investment in employees is an important factor in their decision-making. 62% say this is specifically the case for Living Wage Employer accreditation.

The business case is clear. Over 15,000 UK employers have decided to pay a real Living Wage and seek accreditation across a wide range of organisation sizes and industries. You can find more information on how this has been achieved and implemented through case studies from our movement of employers. Read our reports below for more information on the business case from large employers to SMEs.

Profits rose when Anchor Removals started paying the real Living Wage

Chris from Anchor Removals spoke to BBC breakfast as the Living Wage rates rose in September 2022, about the business benefits to their removals company in Salford, including how paying more in wages has resulted in ultimately saving costs for their business.

“Introducing the Living Wage is not only the right thing to do for our co-workers, it also makes good business sense. This is a long-term investment in our people based on our values and our belief that a team with good compensation and working conditions is in a position to provide a great experience to our customers.”

How the Living Wage benefits workers

Hundreds of thousands of workers and families have benefited from the Living Wage. Earning a wage that you can live on has so many benefits, from improved wellbeing, to the ability to spend more time with your family. Find out the difference earning a real Living Wage can make to people.

Good for people /good-for-people
Middlesex University students with Living Wage logo